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  "path": "/books/page-turner/the-unlikely-success-of-a-strange-alabama-bookstore",
  "publishedAt": "2026-02-20T11:00:00.000Z",
  "site": "https://www.newyorker.com",
  "tags": [
    "Books / Page-Turner",
    "Alabama",
    "Bookstores",
    "Book-signing",
    "Booksellers"
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  "textContent": "Jake Reiss only sells signed books, and mostly at publisher’s prices. It shouldn’t work, but it has.",
  "title": "The Unlikely Success of a Strange Alabama Bookstore"
}