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  "path": "/joico-ambassadors-shares-their-expert-insights-on-summer-hair?utm_source=rss&utm_medium=rss&utm_campaign=joico-ambassadors-shares-their-expert-insights-on-summer-hair",
  "publishedAt": "2026-05-11T15:57:44.000Z",
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  "textContent": "As we move into the warmer months, we are seeing a shift from bold, dramatic shades towards refinement, with hair that’s healthy, luminous, and color that is personalized and tailored to the individual. Joico Glow Warm celebrates the power of bespoke color and the versatility of warmth and radiant hair, offering a multitude of practical solutions and creative possibilities for stylists to create beautiful hair and gorgeous styles that are very much on the radar for the 2026 summer season ahead. In this article, Bona Jörg, JOICO Europe Creative Artist, Creative Color Ambassador, and Blonde Life Ambassador, and Valentina Malta, JOICO ICE Member and Next Gen Member, share their expertise on achieving beautifully healthy hair that glows and shines throughout the summer months. Multi-Dimensional Warmth & Glow What makes Glow Warm so exciting is its adaptability and flexibility; it allows stylists to tailor and create looks for clients that are both beautiful and thoughtfully considered. In the summer months, hair is the perfect canvas for adding warmth with flattering shades, and with Glow Warm, there is so much tonal adaptability. Multi-dimensional color that reflects the light is the ultimate summer shade, giving that sun-kissed radiance we associate with the season. …",
  "title": "JOICO Ambassadors Shares Their Expert Insights on Summer Hair"
}