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  "path": "/glowwa-experts-challenge-hair-health-myths?utm_source=rss&utm_medium=rss&utm_campaign=glowwa-experts-challenge-hair-health-myths",
  "publishedAt": "2026-05-11T16:21:56.000Z",
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  "textContent": "From scalp care misconceptions to menopause-related hair thinning, GLOWWA ambassadors and education experts are encouraging salons to challenge the growing wave of misinformation surrounding hair health. As conversations around hair wellness continue to dominate social media, clients are arriving in salon more informed than ever before, but not always accurately informed. According to GLOWWA’s Global Head of Education Jerome Wilson there is a growing need for stylists to feel confident leading more holistic, education-led consultations around hair health, wellbeing and lifestyle. Jerome explains: “Consumers are far more educated now, and they’re coming into the salon with clear expectations of what they want. The challenge is that there’s also a lot of misinformation out there. As professionals, we have a responsibility to raise the bar on education and help clients properly understand what’s happening with their hair, whether that’s linked to hormones, stress, nutrition, scalp health or lifestyle factors. Hair concerns rarely sit in isolation.” Created by founder and nutritional therapist Suzanne Cooper following her own personal experience with hair loss, GLOWWA takes a science-led, inside-out approach to hair wellness, combining salon expertise with targeted internal nutrition designed to support healthier hair from within. The multi-award-winning brand has built a global …",
  "title": "GLOWWA Experts Challenge Hair Health Myths"
}