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  "path": "/partner-content/2026-05-18-south-africas-online-sports-betting-enters-a-new-phase-as-mobile-first-operators-reshape-the-market/",
  "publishedAt": "2026-05-18T05:46:30.000Z",
  "site": "https://mg.co.za",
  "tags": [
    "Partner Content",
    "Mobile first operators",
    "Online Betting",
    "online sport betting"
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  "textContent": "South Africa’s consumer internet has spent the past five years quietly rebuilding itself around the smartphone, and the numbers behind that shift are now too large to ignore. Industry surveys put smartphone penetration well above seventy percent of adults, mobile data prices have fallen by double digits since the Competition Commission’s market inquiry forced operators […]",
  "title": "South Africa’s online sports betting enters a new phase as mobile-first operators reshape the market"
}