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  "path": "/kayou-trading-cards-feature/",
  "publishedAt": "2026-05-20T17:00:00.000Z",
  "site": "https://toybook.com",
  "tags": [
    "Features",
    "Magazine",
    "News",
    "The Hobby",
    "The Licensing Book",
    "Best trading cards",
    "Hasbro",
    "kayou",
    "marianne james",
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    "The Hobby: Building Fandom, One Pack at a Time",
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  "textContent": "Kayou has made a smooth transition into the U.S. market.\n\nThe post The Hobby: Building Fandom, One Pack at a Time appeared first on The Toy Book.",
  "title": "The Hobby: Building Fandom, One Pack at a Time"
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