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  "path": "/outside-the-box-building-a-mystery/",
  "publishedAt": "2026-02-16T16:00:00.000Z",
  "site": "https://toybook.com",
  "tags": [
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    "Guest Feature",
    "Magazine",
    "News",
    "Outside the Box",
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  "textContent": "Blind boxes and bags\naren’t new, but intentional\ndesign keeps the format\nexciting for retailers, kids,\nand collectors alike.\n\nThe post Outside the Box: Building a Mystery appeared first on The Toy Book.",
  "title": "Outside the Box: Building a Mystery"
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