{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreid7l572iq5cr5ybm3rprhsztm733e5pmafkmbbk5efsp6zc2ehmpy",
    "uri": "at://did:plc:4d3pggukeuvdijmku6jehtyz/app.bsky.feed.post/3mldonxsbq262"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreibjw6yqptwyfzfvly7lhiptzy2j6xijmvkbydstz5vssztqcle3c4"
    },
    "mimeType": "image/webp",
    "size": 35016
  },
  "path": "/news/dutch-bros-sales-jump-mobile-ordering-breakfast-loyalty-ltos/819577/",
  "publishedAt": "2026-05-07T14:20:00.000Z",
  "site": "https://www.restaurantdive.com",
  "textContent": "Mobile ordering, loyalty upgrades, a new breakfast menu and increased density in key markets accelerated sales growth for the brand.",
  "title": "How Dutch Bros doubled its brand awareness in 18 months"
}