{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreidsqkdn43chq3x4wetgnm5gjd26fhaqdknj7ik2wes4tm5dq4732y",
    "uri": "at://did:plc:4d3pggukeuvdijmku6jehtyz/app.bsky.feed.post/3mgdwvleeviq2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreie2wwicx5kguowqifv2wckkx7zpquro2vjhv5eacgjh4lcgwesnky"
    },
    "mimeType": "image/webp",
    "size": 41462
  },
  "path": "/news/cracker-barrel-traffic-slides-10-percent-fiscal-q2-2026/813897/",
  "publishedAt": "2026-03-05T16:57:00.000Z",
  "site": "https://www.restaurantdive.com",
  "textContent": "Despite focusing on menu quality and value, the chain reported a 10% traffic drop nearly six months after it attempted to remove its iconic Uncle Herschel from its branding.",
  "title": "Cracker Barrel reports steepest traffic decline since botched rebrand"
}