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  "path": "/fitness-wellness-brands-playful-marketing-april-fools-day/",
  "publishedAt": "2026-04-01T15:43:14.000Z",
  "site": "https://athletechnews.com",
  "tags": [
    "Fitness",
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    "marketing",
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    "Fitness & Wellness Brands Embrace Playful Marketing for April Fools’ Day",
    "Athletech News"
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  "textContent": "Protein vapes, motor oil energy drinks and mushroom toothpaste: April Fools' Day 2026 is holding up a mirror to the wellness industry.\n\nThe post Fitness & Wellness Brands Embrace Playful Marketing for April Fools’ Day appeared first on Athletech News.",
  "title": "Fitness & Wellness Brands Embrace Playful Marketing for April Fools’ Day"
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